Many people are hesitant to get vaccinated for COVID due to a lack of information and mis-information. Chase Brexton Healthcare, a 501(c)(3) non-profit medical center, providing a range of clinical services, wanted to address it by creating a video. We worked with agency, IDFive, to create an animated COVID vaccine PSA. We were tasked with creating a piece to educate viewers while doing so in a politically neutral tone.
“The campaign was extremely well-received.”